About me
As Engagement Strategy Director at Adrenaline, Jessica Rice champions marketing and culture activation strategies that strengthen brands. As a former bank marketing director and financial institution Board Director, she combines practical experience with strategic vision in helping FIs of all sizes bring their brands to life by integrating employee engagement, branch experience, and customer interactions to create more meaningful and profitable customer relationships. Her work helps frontline teams confidently bring the brand to life across every customer interaction to deepen relationships and drive growth.
Jessica lives in Maine with her husband, son, and pets.
